Windows Live Messenger now makes it easier than ever for people to communicate in real time with friends and family all over the globe! The newest version of Windows Live Messenger delivers thrilling new features that allow users to make phone calls directly from their computer, have video conversations, play games, share files and photos, and send messages to mobile phones. Windows Live Messenger makes the messaging experience richer and more responsive for everyone. New features mean consumers can chat in more engaging ways and share material faster than ever before; new advertising channels offer unique opportunities to be part of the conversation.
Why Market on MSN Messenger?
Reach a whole planet of tech-savvy consumers
MSN Messenger connects you with affluent, engaged users from almost every walk of life. Most of them have been using the Web for more than three years and are comfortable interacting online.
Align your brand with the future of communication! Instant messaging is the way more and more people are keeping in touch, and MSN Messenger is at the forefront of this revolution. Your brand benefits from positive association with exciting new technology that is connecting people all over the planet.
Users are ready to interact
Marketing on MSN Messenger integrates your message into a brand-new, interactive advertising environment! Targeted banners and sponsorships give you great visibility and drive these highly engaged users to take action on your message. MSN Today pre-expanding rectangle ad using rich media and flash video makes a lasting impression for your campaign.
Drive millions to your brand with a wink Compelling visuals that reflect pop culture are integral to their surroundings - it's part of their identity. By way of dynamic graphics and Flash media, MSN Messenger Theme Packs set the stage for vibrant, fun conversations. Now users can create environments based on brand identities that pique interest and compel interactions in every conversation.
For advertisers, the new conversation features come with new opportunities to engage consumers in dialogue:
Pre-roll video playing whilst web-cam images load allow advertisers to be part of face-to-face conversation, whilst adding value to the waiting period
Text links in conversation windows and sharing folders allow precise delivery of marketing messages
Banner ads integrated with MSN video thumbnails give an ongoing position alongside conversations
Theme packs continue to add value to the communications experience with nudges, winks, backgrounds and emoticons
Continuing rich media opportunities on the Windows Live Messenger
Advertisers can bring their online personalities to life and easily express themselves with the new Windows Live Messenger:
Theme packs
Users can add personality to Windows Live Messenger sessions by applying a theme to the instant messaging conversation window with rich free and paid content. Theme packs can include interactive background images, Dynamic Display Pictures, emoticons and Winks to personalize their Windows Live Messenger experience in just a few clicks.
Winks and other customized content
The Winks feature in Windows Live Messenger gives users a fun way to punctuate their conversations. Sending a Wink to a contact launches an animated image-sound combination that pops to the front of the IM window, plays and then fades into the background. Windows Live Messenger also includes Dynamic Display Pictures,
which allow the use of customization tools for creating an image that expresses individuality. Users also can select an image that reflects their frame of mind. Windows Live Messenger users can choose from a selection of rich, free content or get premium content including Winks, Dynamic Display Pictures, backgrounds and emoticons for a small fee.
Alerts
Users can receive important messages through the Alerts service available in Windows Live Messenger, in Windows Live Mail or on their mobile devices. They choose how and when they receive these messages by specifying their preferences during the easy setup process.
Gameplay
The MSN Instant Games Clubhouse, now available in 25 countries, is a subscription service5 offering a range of popular, well-known games. Subscribers can play games in real time with their friends via the Games link in Windows Live Messenger and can invite nonsubscribers to play with them for no additional cost. The Games page also offers free games, which vary by market.
Let us show you how online advertising can work for you.
Email us at mdassales@dlivemedia.com or call +65 6309 9422.
Why Market on MSN Messenger?
The Winks feature in Windows Live Messenger gives users a fun way to punctuate their conversations. Sending a Wink to a contact launches an animated image-sound combination that pops to the front of the IM window, plays and then fades into the background. Windows Live Messenger also includes Dynamic Display Pictures,
which allow the use of customization tools for creating an image that expresses individuality. Users also can select an image that reflects their frame of mind. Windows Live Messenger users can choose from a selection of rich, free content or get premium content including Winks, Dynamic Display Pictures, backgrounds and emoticons for a small fee. 
The MSN Instant Games Clubhouse, now available in 25 countries, is a subscription service5 offering a range of popular, well-known games. Subscribers can play games in real time with their friends via the Games link in Windows Live Messenger and can invite nonsubscribers to play with them for no additional cost. The Games page also offers free games, which vary by market.
